Best Online U.K. Betting Sites overview

There are plenty of gambling sites on the rise these days. The increase in their number makes it difficult for players to decide on the best sportsbook. Most UK reviews you can find online will give you a recap of the most recommended bookies in the country. Therefore regularly visit these review betting sites and have a look at their recommendations.

TOP 5 Bookmakers

BASIC

Name:
williamhill
Year established:
1934
Website:
Jurisdiction:
Gibraltar, United Kingdom
Mobile Apps:
IOS, Android
Languages:
chinese, czech, danish, dutch, english, french, german, greek, hungarian, japanese, norwegian, polish, portuguese, romanian, serbian, slovak, spanish, swedish, turkish.
Telephone:
+44-870-600-0479
Email:
customerservices@williamhill.co.uk
Country Restrictions:
Afghanistan Algeria, Anguilla, Armenia, Bangladesh, Belgium, Belize, Benin, Botswana, Bulgaria, Burkina Faso, Cambodia, Cameroon Cape Verde, Central African Republic, Chad, China, Cuba, Cyprus, Denmark, Djibouti, Equatorial Guinea, Ethiopia, France, Gabon, Gambia, Germany, Greece, Greenland, Guadeloupe, Guinea, Guinea-Bissau, Haiti, Hong Kong, India, Indonesia, Iran, Iraq, Israel, Ivory Coast, Laos, Lesotho, Liberia, Libya, Macedonia, Madagascar, Malawi, Maldives, Mali, Mauritania, Mongolia, Montserrat, Morocco, Mozambique, Myanmar, Nepal, Niger, North Korea, Norway, Philippines, Rwanda, Samoa, Saudi Arabia, Somali, South Africa, Sudan, Suriname, Swaziland, Syria, Thailand, Togo, Tonga, Turkey, UAE, USA, Uganda, Uruguay, Vanuatu, Yemen.

BANKING

Deposits:
Min €1, Max n/a
Withdrawal:
Fee: Free
Currencies:
AUD, CAD, CHF, DKK, EUR, GBP, HKD, JPY, SEK, SGD, USD
Payment systems:
ecoPayz, eps, Euteller, giropay, InstaDebit, Neosurf, Neteller, PayPal, paysafecard, Poli, QIWI, Skrill (Moneybookers), Sofortuberweisung, Trustly, WebMoney, Yandex Money

BETTING

Odds format:
EU, UK, US
Min bet:
€0.3
Max bet:
Varies
Overall betting margin:
4.5%
Live betting:
Available
Live streaming:
Available
Betting history:
Available
CLOSE

BASIC

Name:
Betsson
Year established:
2001
Website:
Jurisdiction:
Malta, United Kingdom
Mobile Apps:
IOS, Android
Languages:
czech, danish, dutch, english, finnish, french, german, greek, hungarian, icelandic, italian, norwegian, polish, portuguese, serbian, spanish, swedish, turkish.
Telephone:
+356-226-03000
Country Restrictions:
USA

BANKING

Deposits:
Min $10, Max n/a
Withdrawal:
Fee: Free
Currencies:
DKK, EUR, GBP, NOK, SEK, TRY, USD
Payment systems:
Visa, Mastercard, Neteller, Skrill, Bank Transfer, Click2Pay, ClickandBuy, paysafecard, Ukash, Wirecard.

BETTING

Odds format:
EU
Min bet:
€0.1
Max bet:
No maximum
Overall betting margin:
4.1%
Live betting:
Available
Live streaming:
Available
Betting history:
Available
CLOSE

New customers only. The sports welcome offer entitles you to a 100% bonus on top of a minimum deposit of €10. The maximum bonus amount is €100. Your bonus + deposit amount needs to be wagered 6 times in Sportsbook on odds of 1.50 or greater. After 30 days the bonus and all accumulated winnings will expire automatically and irrevocably. The €10 free bet will be automatically credited as soon as the sport welcome offer is activated. The €10 free bet has to be played within 7 days after activating the sports welcome offer.

BASIC

Name:
Marathonbet
Year established:
1997
Website:
Jurisdiction:
Curacao
Mobile Apps:
IOS, Android
Languages:
bulgarian, chinese, croatian, english, french, german, greek, hungarian, indonesian, italian, polish, portuguese, russian, serbian, spanish, thai, turkish, vietnamese.
Telephone:
+44-127-396-4705
Email:
support@marathonbet.com
Country Restrictions:
Denmark, France, Italy, USA.

BANKING

Deposits:
Min €1, Max n/a
Withdrawal:
Fee: Free
Currencies:
ARS, AUD, BGN, BRL, CAD, CLP, CZK, DKK, EUR, GBP, JPY, MXN, MYR, NOK, PLN, RMB, RON, RUB, SEK, SGD, THB, TRY, USD
Payment systems:
Visa, Mastercard, Neteller, Skrill, Bank Transfer, ecoPayz, PayPal, Paysafecard, Trustly, WebMoney.

BETTING

Odds format:
EU, UK
Min bet:
€1
Max bet:
Varies
Overall betting margin:
2.2%
Live betting:
Available
Live streaming:
Not available
Betting history:
Available
CLOSE

BASIC

Name:
1xBet
Year established:
2007
Website:
Jurisdiction:
Curacao
Mobile Apps:
IOS, Android
Languages:
arabic, belarusian, bulgarian, chinese, croatian, danish, dutch, english, estonian, finnish, french, georgian, german, greek, hebrew, hungarian, italian, korean, latvian, lithuanian, macedonian, mongolian, norwegian, polish, portuguese, romanian, russian, serbian, slovak, spanish, swedish, thai, turkish, ukrainian, vietnamese.
Telephone:
+44-127-325-6987
Country Restrictions:
USA

BANKING

Deposits:
Min €1, Max n/a
Withdrawal:
Min €1, Max n/a
Currencies:
AMD, AZN, AUD, BRL, BTC, BYR, CAD, CHF, CZK, DKK, EUR, GBP, GEL, HKD, HRK, HUF, INR, JPY, KGS, KRW, KZT, MDL, MXN, MYR, NOK, NZD, PLN, RON, RSD, RUB, SEK, SGD, TJS, TMT, TRY, UAH, USD, VEF, ZAR.
Payment systems:
Visa, Mastercard, Neteller, Skrill, Abaqoos, Bank Transfer, Bitcoin, ecoPayz, eKonto, Euteller, iDeal, Moneta.ru, Neosurf, Poli, Przelewy24, QIWI, Sofortuberweisung, Teleingreso, WebMoney, Yandex Money.

BETTING

Odds format:
EU, UK, US
Min bet:
€0,5
Max bet:
Varies
Overall betting margin:
3.1%
Live betting:
Available
Live streaming:
Available
Betting history:
Available
CLOSE

New customers only. Top up your account up to €100 (or equivalent in another currency). The minimum required deposit to activate the bonus is €1. The bonus must be used within 30 days of registration. Wager 5 times the bonus amount in accumulator bets. Each accumulator bet must contain 3 or more events. At least 3 of the events included in an accumulator must have odds of 1.40 or higher.

BASIC

Name:
Betway
Year established:
2006
Website:
Jurisdiction:
Malta
Mobile Apps:
IOS, Android
Languages:
English, German, Spanish , Portuguese , Italian, French, Swedish, Finnish, Norvegian, Danish, Russian.
Telephone:
+44-808-238-9841
Email:
support@betway.com
Country Restrictions:
USA, Afghanistan, Australia, Angola, Bosnia and Herzegovina, Bulgaria, Columbia, France, German, Greece, Greenland, Guyana, Hungary, Iran, Iraq, Israel, Lao Peoples Democratic Republic, Lithuania, Mexico, Myanmar, Nigeria, North Korea, Papua New Guinea, Philippines, Portugal, Romania, Russia, Singapore, Slovenia, South Africa, Sri Lanka, Syria, Thailand, Trinidad & Tobago, Tunisia, Turkey, Uganda.

BANKING

Deposits:
Min €10, Max n/a
Withdrawal:
Fee: Free
Currencies:
EUR, USD, GBP, CAD, CZK, HUF, ISK, NOK, PLN, SEK.
Payment systems:
Visa, Mastercard, Maestro, Bank transfer, Skrill, Entropay, Neteller, Click2Pay, Ucash, paysafecard,

BETTING

Odds format:
EU, UK
Min bet:
€1
Max bet:
Varies
Overall betting margin:
5.59%
Live betting:
Available
Live streaming:
Not available
Betting history:
Available
CLOSE

$/€30 Free bet for New Customers. Register today and get a 100% matched Free Bet on your first deposit. New customers only. Min deposit $/€10. Max Free Bet $/€30. First successful deposit matched only. Unlock free bet by wagering x1 on odds of 1.75 +.

BASIC

Name:
Betsafe
Year established:
2006
Website:
Jurisdiction:
Malta
Mobile Apps:
IOS, Android
Languages:
bulgarian, danish, english, finnish, latvian, norwegian, polish, swedish.
Telephone:
+44-808-288-0766
Country Restrictions:
USA

BANKING

Deposits:
Min €1, Max n/a
Withdrawal:
Fee: Free
Currencies:
BGN, DKK, EUR, GBP, NOK, PLN, SEK, USD
Payment systems:
Visa, Mastercard, Bank Transfer, ClickandBuy, EntroPay, Neteller, Skrill (Moneybookers), SpeedCard

BETTING

Odds format:
EU, UK, US
Min bet:
€0,1
Max bet:
Varies
Overall betting margin:
4.8%
Live betting:
Available
Live streaming:
Available
Betting history:
Available
CLOSE

New customers only. The sports welcome offer entitles you to a 100% bonus on top of a minimum deposit of €10. The maximum bonus amount is €100. The sports welcome offer will expire after 14 days from registration. Your bonus amount needs to be wagered 8 times in Sportsbook or horse racing, on odds of 1.50 or greater. After 14 days the bonus and all accumulated winnings will expire automatically and irrevocably.

A MINIMUM deposit of $55.00 is required to qualify for the bonus. You will receive a 50% bonus on your qualifying first deposit only. Deposits via Skrill and Neteller do not qualify for this bonus. The maximum bonus per deposit is $1,000. There is a 10x (ten times) rollover requirement associated with this promotion. In order to receive a bonus you must use promo code SB1000 in the cashier while making your deposit. You must use any existing free plays already in your account before claiming any new free plays. All free plays expire in 30 days unless otherwise stated. At the 30 day mark, any unused free plays will disappear from your account.

A MINIMUM deposit of $55.00 is required to qualify for the bonus. You will receive a 50% bonus on your qualifying first deposit only. Deposits via Skrill and Neteller do not qualify for this bonus. The maximum bonus per deposit is $1,000. There is a 10x (ten times) rollover requirement associated with this promotion. In order to receive a bonus you must use promo code SB1000 in the cashier while making your deposit. You must use any existing free plays already in your account before claiming any new free plays. All free plays expire in 30 days unless otherwise stated. At the 30 day mark, any unused free plays will disappear from your account.

BASIC

Name:
Parimatch
Year established:
1996
Website:
Jurisdiction:
Curacao
Mobile Apps:
IOS, Android
Languages:
english, polish, romanian, russian, ukrainian.
Telephone:
+8-800-100-9248
Country Restrictions:
USA

BANKING

Deposits:
Min $1, Max n/a
Withdrawal:
Fee: Free
Currencies:
BYR, EUR, GEL, KGS, KZT, MDL, RUB, TJS, UAH, USD
Payment systems:
Visa, Mastercard, Neteller, Skrill, Bitcoin, QIWI, WebMoney, Yandex Money.

BETTING

Odds format:
EU
Min bet:
$1
Max bet:
Varies
Overall betting margin:
5.2%
Live betting:
Available
Live streaming:
Available
Betting history:
Available
CLOSE

New customers only. You can use the bonus offer within 7 days from the moment of registration. Bonus funds will be credited within 24 hours from the date of the deposit. For a successful withdrawal of funds from your gaming account, you must fulfill the conditions: put a ten-fold bonus amount on betting with a coefficient of at least 1.5 within 7 days from the date of registration.

BASIC

Name:
NordicBet
Year established:
2002
Website:
Jurisdiction:
Malta
Mobile Apps:
IOS, Android
Languages:
danish, english, finnish, norwegian, swedish.
Telephone:
+356-213-23638
Country Restrictions:
Italy, Spain, UK, USA

BANKING

Deposits:
Min €1, Max n/a
Withdrawal:
Fee: Free
Currencies:
DKK, EUR, NOK, SEK, USD
Payment systems:
Visa, Mastercard, Bank Transfer, ClickandBuy, EntroPay, Neteller, Skrill (Moneybookers), WebMoney.

BETTING

Odds format:
EU
Min bet:
€0,1
Max bet:
Varies
Overall betting margin:
4.5%
Live betting:
Available
Live streaming:
a Available
Betting history:
Available
CLOSE

New customers only. Make a deposit of at least 10 Euros and place any Sportsbook bet for at least 10 Euros. The Free Bet will be instantly credited. The Free Bet must be validated by ticking the blue check box on the bet slip before submitting the bet. If the Free Bet option does not appear on your bet slip, please refresh the page before adding your selected bet again. Use your 10 Euro Free Bet on any Sportsbook event you want. You can place it as a combi-bet if you want and you can use it on Sportsbook or LiveBet. You can place it via the web or on your Mobile.

As a UK online gambler, you will probably ask about the safest, most trusted, and reliable online gambling platform available. There is stiff competition between bookmakers. This competition is a good thing because bookies will most likely have better and bigger offers for their players, as part of their strategy of building a significant customer base.

The increase in the number of UK online betting sites will also mean better odds on sports bets. Online punters should strive to register and place bets in bookmakers with a UK gambling license. Some of the factors you should consider while looking for a gambling site include best odds and bonuses. However, your decision should not be limited to these two factors. You should also consider the bonuses, especially if you are a new customer. Let us look at a breakdown of the elements a UK player needs to consider before signing up with a gambling platform.

Online regulation: Security and Regulation to protect UK players

UK players are keen enough to choose a betting site that guarantees security. The fact that they place real money bets makes them consider the aspect of safety significantly. UK gambling sites need to be regulated and licensed by the UK Gambling Commission. Private data protection also needs to be taken into consideration. Sites that protect gamblers from gambling addiction are also paramount, while also helping solve disputes between players. These dedicated sites include IBAS, ESSA, and Gambleaware.

What to consider when choosing an online bookmaker in the UK

There are plenty of ways you can use to find out about the safest and most reliable bookies in the UK. Online reviews are the most common method of assessment whereby you can Google and find out details about a particular online bookmaker. Another way of assessing the eligibility of a bookie is carrying out the research personally. This research is exhausting but will give you a more detailed outlook on what you should expect from a particular gambling site.

Create accounts with your preferred choice of sportsbook, make a deposit, and try out the site until you find the best for your taste. These factors should top your list of a good bookmaker site.

Licensing, safety, and security:

A bookmaker platform needs to have a license for it to be among the best betting sites in the UK. The license means that it needs to be legalized by the UK Gambling Commission. Other signs that a bookie in the UK is licensed are through the use of secure payment methods, SSL encryption, and a certificate of fairness.

The diversity of betting markets:

Sportsbooks should be able to offer your favorite sports. A Sportsbook that covers odds on games such as table tennis, darts, and futsal means it has a strong bookmaker team. The gambling site should also provide diverse betting markets such as each-way options, among others.

Bonuses and free bets:

The bonuses offered by the bookmaker should be exciting enough. You need to understand the wagering conditions before you sign up for a bonus. The types of bonuses available at UK bookies include the welcome bonus, deposit bonus, reload bonuses, and cashback bonus

The value of odds:

The online gambling platform needs to provide some of the best odds to qualify as a top-rated UK betting platform.

Available payment methods:

Almost every player in the UK will join a sportsbook to make money. Therefore, the payment method should be safe, secure, and reliable, most gambling sites accept credit and debit cards as deposit types of payment, and in the withdrawal of funds. However, Neteller, Skrill, and other e-Wallet methods are yet to be universally accepted. Another essential aspect when dealing with payment methods is whether a bookmaker allows PayPal method of payment.

Value of the betting tips:

A point to note is that the right bookie in the UK will offer useful tips on placing bets.

Live betting experience:

ThBest UK sportsbooks will give you an opportunity of placing bets on specific events in real-time.

Paypal is often a good indicator that a sportsbook is established, licensed, and regulated. Most online players will look for a PayPal sign as a reflector of a good bookmaker site.

Testing the best bookmakers

Some reviewers have gone to great lengths to test the viability of the best sportsbooks in the UK. They have done testing on sportsbooks, their in-play betting section, and mobile apps to ensure the UK player is comfortable. Through this testing, they have exhausted various gambling platforms, and also discovered several features that might interest the player. Some of these testing techniques include:

Calculating odds

Most bookmakers in the UK offer fairly good odds on most major sports. Odds play an essential part in placing online bets, and they form the base of stiff competition among these bookmakers. The odds quality is necessary, and this is calculating the bookmaker site's margin. The margin is insurance against losses that could be made by betting platform.

Testing customer service

A reliable sportsbook will offer plenty of contact methods to their players. The live chat option is the most used method of customer support systems. The methods used to contact customer care are not enough to decide on the best gambling site.

Therefore methods such as the response time, the quality of the answers provided by the customer care team, and the level of assistance offered by the group were essential aspects when deciding on the right bookmaker platform based on customer care support

Testing of payment methods

Most online bookies in the UK have sound payment systems. The legibility of these methods needs to take factors such as the minimum and maximum withdrawals and deposits into consideration.

The processing time for your money is put into account, while also testing for the accuracy of data provided.

Testing of the functionality of the online platform

Determining the user-friendliness of the online gambling platform, the ease of navigation, the number of clicks it takes to place a bet, the color designs are all aspects that determine the functionality of an online platform

Top offers by UK betting sites

For a sportsbook in the UK to gain the favor of most players, it should be able to give them some of the unique betting’s offers such as:

Deposit bonuses

Good bonus offers will keep players coming back to a bookmaker; there are sportsbooks that will provide welcome bonuses to new players to attract them to their website. The deposit bonus offer helps players increase their bankroll, giving players the opportunity of winning big.

Free bets

New customers can also receive these bets as a welcome offer to a bookmaker. However, these bets are available to you on other occasions. The wagering requirements are not as complicated as those of deposit bonuses.

Money-back offers

This promotion acts as some form of a refund of the amount of money that you might lose during gambling. Another feature that you can find from bookmakers is the Bonus ACCAs or accumulators.

Football betting sites

To choose a suitable sportsbook, one should consider the odds for some of the best sports betting sites. You can work based on one league game, one championship game, and two premier league games. For one to get the best gambling opportunities from football, it is better to compare several bookmakers.

Horse racing

Comparing bookies with excellent stats on horse racing is not easy because most sites only show the Starting Price, which depends on the odds.

Mobile betting

Technology advancement has taken over the gambling world. Most players from the UK will prefer to place bets on their phones. Some apps will give you easy access to gambling platforms, and other sports betting opportunities.

Betting Exchanget

This form of betting is across most UK gambling platforms. Most British players have been practicing it for most of the years. It gives one the opportunity of challenging other bettors as they back and lay their bets.

Top Emerging Features in Online Sports Betting in the UK

In the UK the world of online gambling keeps evolving. One reason for this evolvement is the increase in technological advancements and also the increase in demand for bookmakers by the growing population. Due to this, most of the gambling companies keep releasing new features, especially in the form of a mobile and live betting opportunity. Some of the new emerging features include:

New banking methods

Such as where fingerprint verification is necessary during the Apple Pay Deposit process. Apple Pay gives you the chance to pay for items directly from your iPhone. The cryptocurrency method of payment has also taken over the gambling industry with methods of payment such as Bitcoin, various alt-coins, and ETH methods.

Social Betting

With social media taking over most of the people's lives, people have become connected. Social media has changed the betting trend whereby people can now share their bets, while bookmakers can use social media to gain influence over their audience. There are betting sites that allow you to split bets with other players, and the social betting sites where you can easily share match fixtures with trusted tipsters and other leader boards

Placing bets on eSports

This form of sport has gained massive popularity among people. It allows players to use their cognitive ability to place bets on a computer game; it boasts of hundreds of titles that see professional players come together to enjoy. The most common forms of eSport titles include PUBG, DotA2, CS: GO, and League of Legends.

Decentralized betting

This form of gambling is about to take over the gambling industry in the years to come. It refers to an unregulated form of gambling, which earns the country millions of money every year. One of the common decentralized g platforms includes Wagerr and Augur that offer players privacy and security. It allows players to use a native coin to place bets.

Top 10 betting sites in the UK

Here are the top five trustworthy sports wagering sites in the US.

Betfair

It has a dedicated customer care team
Uses state-of-the-art software
Payment methods are diverse and also supports PayPal

888 Sport

Offers fast payouts
They have creative novelty bets
Players have the opportunity of betting with £10 and getting £30 in free bets

BetFred

Dedicated mobile support system
Dedicated customer care support team
Offers high payouts

Bet365

Offers in-play betting features
Available on mobile
Live streaming services

BetVictor

Fast cash-out services
Ability to create your bets with PriceItUp
Faster payment methods

Unibet

Refer a friend system
Get up to £40 welcome bonus
Cashback options

William Hill

Over 100-years reputation
Offers £30 as a welcome bonus
Has a dedicated mobile application

Ladbrokes

Has a modern website design
Dedicated customer care service
Great on-going promotions

MelBet

Dedicated Loyalty Program
Up to £30 as a free bet
VIP program

SvenBet

Huge category of sports
Variety of eSports
Multiple payment methods

FAQ

Where do I get help in case the bookie fails to pay?

IBAS short for Independent Betting Adjudication Service will help solve this form of dispute.

Do UK betting sites offer bonuses?

Yes. You will get a deposit bonus and free bets

Can I trust all online bookmakers?

No. Do not make a mistake of trusting all gambling sites, especially when you plan on placing real money bets.

Do bookmakers suspend accounts?

Yes. In case you fail to comply with both the local and international laws. They may also suspend your account if your identity is in question.

What do I do in case I have a gambling problem?

Contact the National Gambling helpline on 0808 8020 133; you can also contact them via live chat option.